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Velde Ford - IL

Serving Peoria and Bloomington-Normal
2200 North 8th Street
Pekin, IL 61554
Phone: 309-347-3111
Fax: 309-347-6857

Velde Ford Wins Presidents Award

2011 Recipient of the

Prestigious Ford Motor Company

A Tradition of Superior Customer Satisfaction Continues, ...

Velde Ford of Pekin is the Proud Recipient of the Prestigious 2011

Ford Motor Company President's Award

Velde Ford of Pekin has once again been named a recipient of the 2011 Ford Motor Company President's Award. This award exemplifies Ford's Top Dealerships Nationwide in achieving far Superior Customer Satisfaction in Sales and Service. This is the fourth time Velde Ford has won this esteemed award.

Ford Motor Company bases their selection for this celebrated award primarily on 'Direct Customer Feedback' in Sales and Service Satisfaction. Less than 10% of over 4,ooo Ford Dealerships Nationwide receive this award. [Only 11 Ford Dealerships in Illinois were recipients.]

"The President's Award is only awarded to those top-performing Ford Dealerships that make quality business practices a top priority," stated Kenneth M. Czubay, Vice President of U.S. Marketing, Sales and Service Divisions of Ford Motor Company. [Only 20 Ford Dealerships in the entire Chicago Region, encompassing 3 states and well over 300 Ford Dealerships received this distinquished award].

Established in 1957, Velde Ford is celebrating its 55th Anniversary this year. Locally owned and operated, the Saurs Family has owned Velde Ford since 1963. Velde Ford's motto has always been, 'Customer Satisfaction is Standard Equipment at Velde Ford'. This esteemed award signifies the diligence of their efforts toward fulfilling this motto each and every day.

Velde Ford recognizes the entire efforts of every team member in achieving this coveted national award. The Sales, Service, Parts, Finance, Warranty, Administrative, Business Development, Internet and Collision Repair Departments all share in this national honor. The Saurs family takes great pride in the fact that the average tenure of their staff members is over 17 years.

Tim Saurs, President, General Manager and CEO of Velde Ford happily stated, ... "Once again, we are so honored and humbled that our Customers recognized us for outstanding customer satisfaction in their sales and service experiences at Velde Ford." Adding, ... "Loyal Patrons and an extremely Loyal Staff are the absolute keys to our continued success for over fifty years".

Mr. Bruce Saurs, Vice President and Company Patriarch added, ... "I am so proud of the acheivements of our staff in being acknowledged by our extremely faithful customers for their unwavering commitment to customer satisfaction". He continued, ... "We take a great deal of gratification in knowing we have one of the largest following of 'Repeat and Referred Ford Customers' in Central Illinois". That recognition in itself, is truly an honor.

In 2009, ...

Velde Ford Receives Coveted President's Award
from Ford Motor Company
for Superior Customer Satisfaction

in Service and Sales!

Ford Motor Company Presents Coveted
2009 President's Award to
Mr. Tim Saurs, President & General Manager
of Velde Ford for Excellence in
Customer Satisfactionin Sales & Service.

For Immediate Release

March 2010

Pekin, IL. - Velde Ford of Pekin is among a very elite group of Ford, Lincoln and Mercury Dealerships Nationally to be recognized with the coveted 'Ford President's Award' bestowed by the Ford Motor Company of Dearborn, Michigan.

This prestigious award honors dealerships that have excelled in providing far superior customer satisfaction in service and automotive retailing. The award is determined primarily by Velde Ford Customers themselves through survey responses recorded and exclusively monitored by Ford Motor Company.

The Ford President's Award was developed to recognize the FLM Dealerships Nationwide that provide the 'benchmark of customer satisfaction' in service, sales, vehicle ownership and overall customer satisfaction to their patrons.

"The President's Award signifies our gratitude for those Dealers who reach beyond daily tasks and make a difference to their customers," says Frederiek Toney, Vice President of Ford Customer Service Division. "We award our Dealers for their outstanding commitment to our customers because just as Ford strives to deliver the highest quality products and technologies to customers, our Dealers share the same passion in providing a world-class experience in vehicle sales and service."

Velde Ford was one of only 338 Dealerships Nationwide to be honored with the Ford Motor Company President's Award. Less than 10% of the over 3,513 Ford, Lincoln and Mercury Dealerships Nationwide receive this prestigious award. This is the second time Velde Ford has won the award.

Established in 1957, Velde Ford will celebrate its 53rd Anniversary this year. Family owned and operated by the Saurs family since 1963, Velde Ford has always taken great pride in the tenure of its staff and always endeavors to 'treat customers like family'. Velde Ford's Staff has an average tenure of over 15 years in Sales, Service and Management.

"We are so honored and humbled that our customers through their own personal feedback, in conjunction with Ford Motor Company, have made this award possible. Everyday we strive to treat our customers better than any other Dealership around. It truly feels good to be recognized as one of the outstanding Ford Dealerships in America," stated Tim Saurs, President and General Manager of Velde Ford.

Bruce Saurs, Vice President of Velde Ford, added, "This award is truly a reflection of our professional staff and their unwavering commitment to ensure that our sales and service customers have the absolute best experience possible. I am so proud of our team and the recognition that we have received from Ford and especially, ... directly from our loyal customers."